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  4. Conjoint Analysis as an Instrument of Market Research Practice
 
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Conjoint Analysis as an Instrument of Market Research Practice

ISBN
3-540-66526-9
Type
book section
Date Issued
2000
Author(s)
Gustafsson, Anders
;
Herrmann, Andreas  
;
Huber, Frank
Editor(s)
Gustafsson, Anders
Herrmann, Andreas  
Huber, Frank
Language
English
HSG Classification
not classified
Refereed
No
Book title
Conjoint measurement : methods and applications
Publisher
Springer
Publisher place
Berlin
Start page
5
End page
46
Pages
42
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/74664
Subject(s)

other research area

Division(s)

ICI - Institute for C...

Eprints ID
2728

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