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  4. Werden Social Media im Marketing überschätzt?
 
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Werden Social Media im Marketing überschätzt?

Journal
IO-Management
ISSN
2234-9863
Type
newspaper article
Date Issued
2013-02-12
Author(s)
Belz, Christian
Language
German
HSG Classification
contribution to practical use / society
Refereed
No
Publisher
Springer Schweiz
Publisher place
Zürich
Number
1
Start page
4
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/89629
Subject(s)
  • business studies

Division(s)
  • IMC – Institute for M...

Eprints ID
220471
File(s)
ION_1301_056-059_BELZ.pdf (6.19 MB)
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