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  4. The Ups and Downs of Multi-Dimensional Prices: A Field Study with German Car Buyers
 
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The Ups and Downs of Multi-Dimensional Prices: A Field Study with German Car Buyers

Type
conference paper
Date Issued
2009-05-26
Author(s)
Wentzel, Daniel  
Language
English
HSG Classification
contribution to scientific community
Refereed
Yes
Publisher
European Marketing Academy
Start page
1
Event Title
38th European Marketing Academy (EMAC) Annual Conference
Event Location
Nantes
Event Date
26.-29.05.2009
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/76088
Subject(s)

business studies

Division(s)

ICI - Institute for C...

Eprints ID
51838

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