The Platform Navigator Booklet
Series
The Platform Navigator
Type
work report
Date Issued
2021-12
Author(s)
Abstract
Today, platform companies like Amazon, Alibaba, Apple and Google dominate our economy. However, it is not just about digital companies that have embarked on a platform journey. Platforms affect many traditional businesses and leveraging network effects will be vital for each and every company. By reviewing the most important literature and studying more than 150 cases, we have identified 88 patterns across five phases to design and implement platform business models. Not all patterns will be helpful for your business and the patterns are certainly not exhaustive. But we believe that every manager should be aware of them to sustain a competitive advantage. Thus, the pattern cards will help you navigate through the Platform Economy.
Language
English
HSG Classification
contribution to practical use / society
HSG Profile Area
SoM - Business Innovation
Publisher
Bosch IoT Lab at the Institute of Technology Management
Publisher place
St. Gallen
Official URL
Contact Email Address
sven.jung@unisg.ch
Additional Information
English Version: https://bmi-lab-shop.myshopify.com/collections/frontpage/products/platform-navigator
German Version: https://www.amazon.de/-/en/Felix-Wortmann/dp/3446473947/
German Version: https://www.amazon.de/-/en/Felix-Wortmann/dp/3446473947/
Eprints ID
266089
File(s)![Thumbnail Image]()
Name
Booklet_The Platform Navigator.pdf
Size
1.05 MB
Format
Adobe PDF
Checksum (MD5)
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