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  4. A Regret Theory Approach to Assessing Customer Satisfaction when Alternatives are considered
 
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A Regret Theory Approach to Assessing Customer Satisfaction when Alternatives are considered

Type
conference paper
Date Issued
1999-01-01
Author(s)
Herrmann, Andreas  
Huber, Frank
Braunstein, Christine
Language
English
HSG Classification
not classified
Refereed
No
Publisher
Assocociation for Consumer Research
Publisher place
Provo, Utah
Start page
82
End page
88
Pages
7
Event Title
European Advances in Consumer Research
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/59979
Subject(s)

other research area

Division(s)

ICI - Institute for C...

Eprints ID
2749

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