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Details

The Value of Passenger Car Customers

ISBN
3-409-12237-0
Type
book section
Date Issued
1997
Author(s)
Herrmann, Andreas  
;
Fürderer, Ralph
Editor(s)
Johnson, Michael
Herrmann, Andreas  
Huber, Frank
Gustafsson, Anders
Language
English
HSG Classification
not classified
Refereed
No
Book title
Customer Retention in the Automotive Industry
Publisher
Gabler
Publisher place
Wiesbaden
Start page
349
End page
368
Pages
20
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/62088
Subject(s)

other research area

Division(s)

ICI - Institute for C...

Eprints ID
2720
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