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Stichworte zum Produktmanagement

Type
book section
Date Issued
2001
Author(s)
Herrmann, Andreas  
;
Huber, Frank
Editor(s)
Homburg, Christian
Bruhn, Manfred
Language
German
HSG Classification
not classified
Refereed
No
Book title
Handbuch Marketing
Publisher place
Wiesbaden
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/73328
Subject(s)

other research area

Division(s)

ICI - Institute for C...

Eprints ID
31389
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