Marketing Efficiency in Tourism : coping with Volatile Demand
Series
International tourism research and concepts
ISBN
978-3-503-09724-1
Type
book
Date Issued
2006
Editor(s)
Keller, Peter
Language
English
Keywords
Demand
Marketing
Efficiency
Tourism
volatile
HSG Classification
contribution to scientific community
Refereed
No
Publisher
Schmidt
Publisher place
Berlin
Number
Vol. 1
Start page
262
Subject(s)
Eprints ID
32547