Description | In this project, we produce two teaching videos for graduate and undergraduate courses in destination management. The videos' aim is to demonstrate the difference between old and new approaches to destination planning. Many students at this level have limited practical experience in tourism management and strategic planning. In addition, limitations of class rooms as well as time restrictions often render running real-time in-class simulations impossible. Thus, the videos will illustrate strategic planning processes and help students to reflect planning practices. |
Additional Informations | unspecified |
Commencement Date | 15 August 2014 |
Contributors |
Reinhold, Stephan (Project Manager); Beritelli, Pietro (Project Worker); Bieger, Barbara (Project Worker) & Laesser, Christian (Project Worker) |
Datestamp |
16 Sep 2022 10:58 |
Completion Date |
1 February 2015 |
HSG Profile Area |
SoM - Business Innovation |
Keywords |
SGDM, St. Gallen Model For Destination Management |
Methods |
Teaching Video |
Funders |
self financing |
Id |
237334 |
Project Range |
Institute/School |
Project Status |
completed |
Subjects |
business studies |
Topics |
Teaching, Video, Strategy, Process, Destination, Planning, Management, SGDM |
Project Type |
other project type |
URI |
http://www.sgdm.ch |