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IT Produktengineering
Type
applied research project
Start Date
01 August 2007
End Date
30 April 2007
Status
ongoing
Keywords
service engineering
IT dienstleistungen
it produkte
erfolgsfaktoren
Description
Bei dem SNF Projekt geht es darum eine wissenschaftliche Untersuchung zu Erfolgsfaktoren bei der Entwicklung von IT-Dienstleistungen und deren Ausprägungen durchzuführen. Dabei wird erstmalig nicht der Ansatz einer generischen Methode zur Dienstleistungsentwicklung verfolgt, sondern eine flexible Anpassung der Methode je nach IT-Dienstleistertyp ermöglicht werden.
Leader contributor(s)
Bravo-sanchez, Carlos
Partner(s)
University of Cambridge
Funder(s)
Topic(s)
Entwicklung von IT Dienstlungen
Erfolgsfaktoren
Method(s)
Fallstudienforschung
Quantitative Umfragen
Range
HSG Internal
Range (De)
HSG Intern
Division(s)
Eprints ID
38243
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PublicationExploring success factors for the development of incremental and innovative new IT services(University of Central Florida, Rosen College of Hospitality Management, 2007-06-14)
;Bravo-sanchez, Carlos ;Gebauer, HeikoIncreased complexity of needs and higher cost sensibility of customers force IT service providers to improve the way on how they develop IT services. The existing tools and methodologies for developing IT services are not sufficient to deal with the required improvements. Specifically, the methodologies and tools lack on recommendations on describing success factors for the development of different kinds of IT services. Based on a review of existing success factors for service development, the findings indicate that the success factors apply differently for the development of innovative versus incremental new IT services. The success factors for developing incremental new IT services include: standardized service and service quality evidence and defined market/need-fit. Other factors were found to play a more distinctive role in the development of innovative IT services. These require front line expertise, market/need-fit, attractive market potential, formal research and design process, formal testing and new product launch.Type: conference paper