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Erik Linden
Title
Dr.
Last Name
Linden
First name
Erik
Email
erik.linden@unisg.ch
Now showing
1 - 10 of 29
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PublicationPandemics and environmental shocks: What aviation managers should learn from COVID-19 for long-term planningType: journal articleJournal: Journal of Air Transport ManagementVolume: 90
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PublicationInfluence of Marketing Instruments on Consumer Behavior in the Process of Purchasing Leisure Flight TicketsThe article discusses the influence on the process of purchasing leisure flight tickets of different marketing instruments as determinants. It examines the perceived importance of 39 instruments based on an adaptive choice-based conjoint analysis and refers to four different instrument categories that impact the consumer's decision.Type: journal articleJournal: Marketing Review St. GallenVolume: 3
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PublicationAn Empirical Analysis of Flight Ticket Purchasing Behavior: Determining Generation Y's Level of Involvement for Different Network Strategies( 2019)
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PublicationBoard Internationality and Corporate Performance: Theory and Evidence from the International Passenger Airline Sector( 2019-07)
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PublicationA Model for Measuring Airport Competitiveness: The Case of Zurich Airport(AIR TRANSPORT RESEARCH SOCIETY (ATRS), 2017-07-07)
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PublicationGood Governance im Sport(Dike Verlag (in Kooperation mit dfv Mediengruppe, Frankfurt am Main und Jan Sramek Verlag KG, Wien), 2019-07)Type: bookVolume: Band 19
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