Jonas Görgen

Jonas Görgen

Last Name

Görgen

First name

Jonas

Email

jonas.goergen@unisg.ch

ORCID

0000-0002-6263-1532

Now showing 1 - 10 of 20

Smart Product Breakthroughs Depend on Customer Control

(MIT, )
Zimmermann, Jenny Lena
;
Görgen, Jonas
;
de Bellis, Emanuel
;
Hofstetter, Reto
;
Puntoni, Stefano

Type: journal article

Journal: MIT Sloan Management Review

URL: https://sloanreview.mit.edu/article/smart-product-breakthroughs-depend-on-customer-control/

URI: https://www.alexandria.unisg.ch/handle/20.500.14171/116253
One-of-a-Kind Products: Leveraging Strict Uniqueness in Mass Customization

(Elsevier, 2023)
Krause, Franziska
;
Görgen, Jonas
;
de Bellis, Emanuel
;
Franke, Nikolaus
;
Burghartz, Pia
;
Klanner, Ilse-Maria
;
Häubl, Gerald

Type: journal article

Journal: International Journal of Research in Marketing

URI: https://www.alexandria.unisg.ch/handle/20.500.14171/117176
NFT uniqueness drives asocial behavior in crypto communities

( 2023)
Anush Sridhar
;
Jonas Görgen
;
Emanuel de Bellis
;
Reto Hofstetter

Type: conference paper

URI: https://www.alexandria.unisg.ch/handle/20.500.14171/117593
The backfiring effect of NFTs: Unique NFTs trigger entitlement and selfishness in crypto-communities

( 2023)
Anush Sridhar
;
Jonas Görgen
;
Emanuel de Bellis
;
Reto Hofstetter

Type: conference paper

URI: https://www.alexandria.unisg.ch/handle/20.500.14171/117594
The Backfiring Effect of NFTs: Unique NFTs Trigger Entitlement and Selfishness in Crypto-Communities

( 2023-10-29)
Anush Sridhar
;
Jonas Görgen
;
Emanuel de Bellis
;
Reto Hofstetter

Type: conference paper

URL: https://acr.memberclicks.net/assets/docs/ACR%202023%20Final%20Program%2010.02.23.pdf

URI: https://www.alexandria.unisg.ch/handle/20.500.14171/118779
One of a Kind Products: Leveraging Uniqueness in Mass Customization

( 2023)
Franziska Krause
;
Jonas Görgen
;
Emanuel de Bellis
;
Nikolaus Franke
;
Pia Teresa Burghartz
;
Ilse-Maria Klanner
;
Gerald Häubl

Type: conference paper

URI: https://www.alexandria.unisg.ch/handle/20.500.14171/117595
Anticipated Algorithmic Evaluation: The Effect of Algorithmic Evaluation on Consumer Thinking and Task Performance

( 2023)
Jonas Görgen
;
Emanuel de Bellis

Algorithms increasingly replace humans in evaluating consumers with consequences for consumer thinking style and decision-making. Combining research on dual-system theory and lay beliefs about algorithms, we propose the phenomenon of anticipated algorithmic evaluation (AAE) which is demonstrated to increase analytical and decrease experiential thinking compared to the human status quo. We offer some preliminary evidence that this change in thinking styles might affect task performance.

Type: conference paper

URI: https://www.alexandria.unisg.ch/handle/20.500.14171/117591
Zero-Sum Beliefs in Autonomy Drive Consumer Perception and Use of Autonomous Products

( 2023-05)
Jonas Görgen
;
Gergely Nyilasy
;
Emanuel de Bellis

Type: conference paper

URI: https://www.alexandria.unisg.ch/handle/20.500.14171/117588
Zero-Sum Beliefs in Autonomy Influence Consumer Perception and Use of Autonomous Products

( 2023-05)
Jonas Görgen
;
Gergely Nyilasy
;
Emanuel de Bellis

Consumers increasingly interact with new products that possess high levels of autonomy, so-called autonomous products. How do consumers perceive their own autonomy when interacting with these products? To answer this question, we introduce the concept of zero-sum beliefs (ZSBs) in autonomy: the perception that a product’s gain in autonomy comes at a loss in consumer autonomy. In autonomous products, autonomy is a key enabling factor directly linked to important benefits, which increase objective consumer autonomy (e.g., via time savings, freeing from chores). We hypothesize and show, however, that consumers’ subjective evaluation of this matter differs from objective reality. Across six studies, including a large representative consumer panel, we find that consumers endorse ZSBs in autonomy, with detrimental consequences for autonomous products. The studies not only uncover a novel phenomenon impeding new product adoption but also offer a managerially relevant remedy. This research introduces ZSBs to research in innovation management and new product adoption, enhancing our understanding of autonomy tradeoffs in technology-mediated consumption.

Type: conference paper

URI: https://www.alexandria.unisg.ch/handle/20.500.14171/117589
Not Feeling Judged by Technology: Unsustainable Consumer Choice in Technology Presence

( 2022-05)
Görgen, Jonas
;
de Bellis, Emanuel

Type: conference paper

URI: https://www.alexandria.unisg.ch/handle/20.500.14171/108759

Jonas Görgen

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