Profile Page Dr. Karoline Gamma

Profile Picture
Name Karoline Gamma
Title Dr.
Institute/School IWOE - Institute for Economy and the Environment
Address IWÖ-HSG
Büro 33-202
Rosenbergstrasse 51
9000 St. Gallen
Email address
Phone +41 71 224 3230
Main Focuses ökologisches Entscheidungsverhalten, Konsumentenverhalten im Energiemarkt, Kundenakzeptanz von Elektromobilität
Teaching Activities

Latest Additions (all)

  1. Item Reeck, Crystal; Gamma, Karoline & Weber, Elke U.: FEELING GREEN: DECISION MODES PROMOTING ENVIRONMENTALLY-FRIENDLY CONSUMER UTILITY CHOICES. [Conference or Workshop Item] [img]
  2. Item Gamma, Karoline; Mai, Robert & Loock, Moritz (2018) The double-edged sword of ethical nudges: Does inducing hypocrisy help or hinder the adoption of pro-environmental behaviors. Journal of business ethics : JOBE, ISSN 0167-4544
  3. Item Gamma, Karoline (2016) Behavioral and Attitudinal Customer Loyalty in the Power Sector. Zeitschrift für Energiewirtschaft, 40 (4). 211-232. ISSN 0343-5377
  4. Project Gamma, Dr. Karoline; Wüstenhagen, Prof. Dr. Rolf & Reuter, Dr. Emmanuelle Consumer acceptance of electric mobility .
  5. Project Reuter, Dr. Emmanuelle; Wüstenhagen, Prof. Dr. Rolf & Gamma, Karoline (2017) Investor acceptance of electric mobility .
  6. Item Gamma, Karoline; Loock, Moritz & Cometta, Claudio: Paying for flexibility - Increasing customer participation in demand response programs through rewards and punishments. Behave Energy Conference 2014. Oxford, Said Business School, 3 September 2014. [img]
  7. Item Kuenzel, Karoline; Loock, Moritz & Cometta, Claudio: How punishment and reward increase customer acceptance of demand response in the energy industry. 2014. - 74th Academy of Management Annual Meeting (AOM) 2014 "The Power of Words". - Philadelphia, PA.
  8. Item Kuenzel, Karoline: Customer Acceptance of Smart Grid: The role of psychological interventions and customer value. Energieinformatik 2013, Ph.D. Workshop. Vienna, 12 November 2013. [img]
  9. Item Loock, Moritz; Helms, Thorsten & Kuenzel, Karoline: Sustainable Advantage through Time Based-Business Models: Theoretic Foundations and the Case of Smart Grids. 2013. - 33rd Strategic Management Society (SMS) Annual International Conference. - Atlanta, GA.
  10. Item Kaufmann, Simon; Kuenzel, Karoline & Loock, Moritz (2013) Customer value of smart metering : Explorative evidence from a choice-based conjoint study in Switzerland. Energy Policy, 53 (2). 229-239. ISSN 0301-4215 [img]