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Dr. Sophie Schüller
Name
Sophie Schüller
Title
Dr.
Institute/School
IMC – Institute for Marketing and Customer Insight
Email address
sophie.schueller@unisg.ch
Latest Additions (all)
Schüller, Sophie Charlotte
:
Brand-adequate design of retail environments.
Thesis, 2020.
Mittelbau der Universität St.Gallen
;
Studentenschaft (SHSG)
;
Di Maio, Gina
;
Witzig, Verena
&
Schüller, Sophie
:
PhD Survey 2019.
St. Gallen : 2019.
Schüller, Sophie
:
Rebranding of retail stores.
2019. - ICDBM - Doctoral retail seminar. - Hasselt University, Belgium.
Schüller, Sophie
&
Dietrich, Daniel
:
Rebranding of Retail Stores.
2018. - International Conference on Marketing and Design (ICMD). - Faro, Portugal.
Schüller, Sophie
;
Gollnhofer, Johanna Franziska
&
Morath, Alice Fabienne
:
Architectural branding in retail in a glocal context.
2018. - 2018 AMA Summer Academic Conference. - Boston, USA.
Schüller, Sophie
&
Morath, Alice Fabienne
:
Holistic architectural branding in retail in a glocal context.
2018. - 2018 Global Marketing Conference. - Tokyo, Japan.
Schüller, Sophie
:
Architectural Branding Strategies in Retail.
2018. - The 21st AMS World Marketing Congress (WMC). - Porto, Portugal.
Schüller, Sophie
&
Morath, Alice Fabienne
:
Holistic architectural branding in retail in a glocal context.
[Conference or Workshop Item]
Gollnhofer, Johanna Franziska
&
Schüller, Sophie
:
Brands under attack in the digital and analogue world: Nestle and shitstorms.
[Conference or Workshop Item]
Schüller, Sophie
;
Dietrich, Daniel
&
Spielmann, Lorenz
(2018)
The Future Role of Physical Touchpoints in Luxury Retailing.
Marketing Review St. Gallen, 35 (6). ISSN 1865-6544
Most Viewed Items
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Views
1
The Role of Brick and Mortar Retail Design in the Luxury Industry
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Architectural Branding Strategies in Retail - A Qualitative Study on Classifiying Retail Branding
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Architectural Branding Typologies in Retail
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Sensing the Vocal Age: Managing Voice Touchpoints on Alexa
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The Future Role of Physical Touchpoints in Luxury Retailing
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Holistic architectural branding in retail in a glocal context
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Holistic architectural branding in retail in a glocal context
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Rebranding of Retail Stores
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The Revolution of Brick-and-Mortar-Retail: Pop-up Stores - a Taxonomy
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PhD Survey 2019
960
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