Profile Page Moritz Classen

Profile Picture
Name Moritz Classen
Function
Institute/School ITEM - Institute of Technology Management with Transfer Center for Technology Management (TECTEM)
Address ITEM-HSG
Büro 1-240
Dufourstrasse 40a
9000 St. Gallen
Schweiz
Email address moritz.classen@unisg.ch
Phone +41 71 224 72 74

Latest Additions (all)

  1. Item Strempel, Karl; Karlsson, Mattias C.; Lewis, Tamara; Roth, Pascal; Classen, Moritz & Friedli, Thomas: Industrial Services: How to Sharpen the Go-to-Market Strategy. (2021), [img]
  2. Item Classen, Moritz: Service Sales. In Managing Industrial Services. Cham : Springer International Publishing, 2021,
  3. Item Friedli, Thomas; Osterrieder, Philipp & Classen, Moritz (ed.) : Managing Industrial Services. Cham : Springer International Publishing, 2021, DOI:10.1007/978-3-030-72728-4. - ISBN 978-3-030-72727-7. [img]
    Preview
  4. Item Classen, Moritz & Friedli, Thomas (2021) ‘It’s not like we can charge for everything’: revenue models to capture value from smart services in Pacific Asia. Asia Pacific Business Review, [img]
  5. Project Classen, Moritz; Osterrieder, Philipp & Friedli, Prof. Dr. Thomas (2019) Value-Based Marketing & Sales of Smart Services [applied research project] .
  6. Item Classen, Moritz; Blum, Christoph; Osterrieder, Philipp & Friedli, Thomas: Everything as a service? Introducing the St.Gallen IGaaS Management Model. In Proceedings of the 2nd Smart Services Summit. Thun : Swiss Alliance for Data-Intensive Services, 2019, S. 61-65. [img] [img]
  7. Item Classen, Moritz & Friedli, Thomas (2019) Value-Based Marketing and Sales of Industrial Services: A systematic literature review in the age of digital technologies. Procedia CIRP, 83 1-7. [img]
  8. Item Friedli, Thomas; Classen, Moritz; Osterrieder, Philipp & Stähle, Lorenz: Smart Services - Transformation of the Service Organization: Benchmarking Report. , 2019,
  9. Item Classen, Moritz; Blum, Christoph; Budde, Lukas; Hänggi, Roman & Friedli, Thomas (2018) Digitalisierung à la carte - Individuelle Auswahl von Use-Cases nach strategischen Prioritäten. ZWF Zeitschrift für wirtschaftlichen Fabrikbetrieb, 113 (12). 850-854. ISSN 0947-0085
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