Name | Andreas Herrmann |
Title | Prof. Dr. |
Function | |
Institute/School | ICI - Institute for Customer Insight, ICI - Institute for Customer Insight |
Address | ICI-HSG Büro 32-202 Bahnhofstrasse 8 9000 St. Gallen Schweiz |
Email address | andreas.herrmann@unisg.ch |
Phone | +41 71 224 2130 |
Homepage | http://www.imo.unisg.ch |
Further fields of research | Behavioral Economics, Markenmanagement, Multivariate Verfahren |
Additional Information |