University of St.Gallen
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Christian Belz

title Prof. Dr.
name Christian Belz
institute Institute of Marketing (IFM)
address IfM-HSG, Büro 2-325, Dufourstrasse 40a, 9000 St. Gallen, Switzerland
phone 071 224 2850
e-mail
homepage www.unisg.ch/weitereinfochristianbelz
publications papers (476)
fields of research Innovative Marketing
Market Cultivation
further fields of... Business-to-Business Marketing
Customer Value
Customer Management
Sales Complexity
Dialogue Marketing
Inbound Marketing