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Institute of Marketing

title type start status  
 
dayzzi.com – Skalierbare B2B-Businessplattform mit ei... applied research... 2013 ongoing
 
Pride and Prejudice! Promotion or Prevention? - Expla... fundamental rese... 2012 ongoing
 
Bridging the Separate Worlds of Marketing Science and... fundamental rese... 2012 ongoing
 
Identifying strategy process ‘pinchpoints’: A multi-l... fundamental rese... 2011 ongoing
 
Social Influence on Managerial and Consumer Decision ... dissertation project 2011 ongoing
 
Customer Centricity Implementation habilitation project 2011 ongoing
 
State-of-the-art of research about trade shows and ex... applied research... 2010 ongoing
 
Health Care Management applied research... 2010 ongoing
 
The Social Influence on the Adoption and Abandonment ... fundamental rese... 2010 ongoing
 
E-Commerce consulting project 2010 ongoing
 
Next Corporate Communication applied research... 2009 ongoing
 
Trusted Advisor Survey applied research... 2008 ongoing
 
Swissness Worldwide 2010 applied research... 2008 ongoing
 
Dynamics of Competition and its Effects on Profitability dissertation project 2008 ongoing
 
Sales Driven Company applied research... 2007 ongoing
 
Versicherungsdienstleistung im Automobilbereich consulting project 2007 ongoing
 
Retail-Lab Certificate Program other project type 2007 ongoing
 
The Store as a Medium - Kooperationsprojekt mit der H... applied research... 2006 ongoing
 
 
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