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title authors / eds. year type  
 
Price Framing Effects in Consumers’ Choices of Custo... Johannes C. Baue... 2015 conference paper
   
Price Framing and Choice Order Effects in Bundle Cust... Johannes C. Baue... 2015 conference paper
   
Price Framing and Choice Order Effects in Bundle Cust... Johannes C. Baue... 2015 conference paper
   
Managerial Decision Making in Customer Management: Ad... Johannes C. Baue... 2013 journal paper
   
Do Thoughts of Money Influence Peoples’ Health Risk P... Johannes C. Baue... 2013 conference paper
   
When Desire Is Stronger Than Debt Aversion Johannes C. Baue... 2012 conference paper
   
When Desire Is Stronger Than Debt Aversion Johannes C. Baue... 2012 conference paper
   
What Constitutes a ‘‘Good Assortment’’? A Scale for M... Johannes C. Baue... 2012 journal paper
   
Kunden zum Kauf bewegen: Aufsätze zur Konsumentenwahr... Johannes C. Bauer 2012 thesis
   
When Desire Is Stronger Than Debt Aversion: Enticing ... Johannes C. Baue... 2012 conference paper
   
Veränderungen im Konsumentenverhalten Thomas Rudolph, ... 2010 book chapter
   
Preis-Promotion-Framing Thomas Rudolph, ... 2010 journal paper
   
Die Rolle der Kunden im Category Management Thomas Rudolph, ... 2010 journal paper
   
Retailing in Switzerland - Player, Strategies and Dev... Dirk Morschett, ... 2009 journal paper
   
IRM Weihnachtsstudie 2009 - Konsumentenverhalten im W... Thomas Rudolph, ... 2009 digital resource
   
Lebensmittel Thomas Rudolph, ... 2008 book chapter
   
Migros Magazin für den Dialog mit Kunden Johannes C. Bauer 2008 book chapter
   
Was sind die Erfolgsfaktoren im schweizerischen Möbel... Thomas Rudolph, ... 2006 article
   
 
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