University of St.Gallen
research platform alexandria
search publications
browse publications
by person
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z
 
by year

Antecedents and Consequences of Customer Activities

Alexander Schagen, Jürgen Gnoth, Christian Belz, Dirk Zupancic & Gianni Vergani

fulltext etc. no fulltext attached
abstract
   
type conference paper (English)
   
keywords
   
name of conference 38th EMAC Conference (Nantes)
date of conference 26-5-2009
page(s) 5
publisher EMAC
review double-blind review
   
citation Schagen, A., Gnoth, J., Belz, C., Zupancic, D., & Vergani, G. (2009). Antecedents and Consequences of Customer Activities. In , pp.5: EMAC.