An International Perspective on Consumer Behaviour: Country-of-Origin Effects across Singapore and Switzerland

Glamheden, Helena-AnnaHelena-AnnaGlamhedenFalkenberg, Alexander-DanielAlexander-DanielFalkenberg2023-04-132023-04-132006-04-01https://www.alexandria.unisg.ch/handle/20.500.14171/83037deAn International Perspective on Consumer Behaviour: Country-of-Origin Effects across Singapore and Switzerlandconference paper