Ludwig HäberleLeon Zacharias2025-07-072025-07-072025-05https://www.alexandria.unisg.ch/handle/20.500.14171/123108This white paper explores the concept of "Location Profiling" as a critical instrument for enhancing logistics efficiency. In an era of increasing digitalisation and interconnectedness, the availability of precise and reliable location data is critical for the optimisation of logistics processes, the reduction of costs, and the facilitation of strategic decision-making. The paper sets out to investigate the challenges that businesses encounter when managing location data. Such challenges include data inconsistencies, outdated information, and integration issues. It introduces innovative solutions and technologies that enable real-time processing and dynamic updates of location information. The concept of Location Profiling, which extends beyond basic geographical data to encompass detailed infrastructural and operational insights, is presented as a strategic resource for enhancing logistics operations. The use cases provided offer a practical illustration of the ways in which Location Profiling can support network planning, route optimisation, asset management and autonomous driving. The paper's central theme is the importance of integrating robust location data systems into business operations to foster innovation, efficiency, and long-term competitiveness in logistics.enLocation ProfilingSupply Chain OptimizationSmart LogisticsLogistics EfficiencyLocation Data Managementwork report