Personalized Product Presentation: The Influence of Electronic Recommendation Agents on Consumer Choice

Häubl, GeraldGeraldHäublMurray, KyleKyleMurrayTrifts, ValerieValerieTriftsRangaswamy, ArvindPal, Nirmal2023-04-132023-04-132003https://www.alexandria.unisg.ch/handle/20.500.14171/70334enPersonalized Product Presentation: The Influence of Electronic Recommendation Agents on Consumer Choicebook section