Grimm, Jörg H.Jörg H.GrimmHofstetter, Joerg SJoerg SHofstetter2023-04-132023-04-132010-05-20https://www.alexandria.unisg.ch/handle/20.500.14171/96470The paper deals with sustainability compliance strategies helping brand-owners to ensure that their branded products are produced without violation of their claimed brand values.enbrand promiserisksustainability standardscompliancesupply chainSelling Good Feelings, But Do You Really Comply?conference paper