Busquet I Segui, FrancescFrancescBusquet I SeguiBergner, Anouk SamanthaAnouk SamanthaBergnerHildebrand, Christian AlexanderChristian AlexanderHildebrand2023-04-132023-04-132022-05-27https://www.alexandria.unisg.ch/handle/20.500.14171/108690Aspect-based sentiment analysis provides a more fine-grained view of sentiment in comparison to classical sentiment analysis approaches, by obtaining the sentiment of different aspects or features of a product. In this paper, we show how it can be used to assess consumer perceptions of different product features and, thus, define opportunities for innovation.enconference paper