Community of Interest and Perceived Brand Value. A Latent Variable Structural Equation Model

Herrmann, AndreasAndreasHerrmannHeitmann, MarkMarkHeitmannPrykop, CatjaCatjaPrykop2023-04-132023-04-132005-05-24https://www.alexandria.unisg.ch/handle/20.500.14171/84771enCommunity of Interest and Perceived Brand Value. A Latent Variable Structural Equation Modelconference paper