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  4. Planung von Produkteigenschaften - Semi-Quantitative Neuproduktentwicklung auf Basis der Means-End-Analyse.
 
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Planung von Produkteigenschaften - Semi-Quantitative Neuproduktentwicklung auf Basis der Means-End-Analyse.

Type
book section
Date Issued
2011
Author(s)
Herrmann, Andreas  
Hildebrand, Christian  
Editor(s)
Albers, J.
Gassmann, Oliver  
Language
German
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Book title
Handbuch Technologie- und Innovationsmanagement
Start page
401
End page
418
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/95101
Subject(s)

business studies

Division(s)

ICI - Institute for C...

IBT - Institute of Be...

Eprints ID
256844

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