Emotion-Induced customer inspiration in retailing: A new multi-method approach
Type
presentation
Date Issued
2014-10-17
Author(s)
Language
German
HSG Classification
contribution to scientific community
Refereed
No
Event Title
6. Tagung Handelsforschung 2014
Event Location
Trier
Subject(s)
Division(s)
Eprints ID
236985