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Rationalisierung im Marketing

ISBN
3908545013
Type
book section
Date Issued
1994
Author(s)
Belz, Christian  
Tomczak, Torsten  
Editor(s)
Belz, Christian  
Schögel, Marcus  
Kramer, Markus
Language
German
HSG Classification
contribution to practical use / society
Refereed
No
Book title
Lean Management - Lean Marketing
Publisher place
St. Gallen
Start page
28
End page
51
Pages
24
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/63807
Subject(s)

business studies

Division(s)

ICI - Institute for C...

IMC – Institute for M...

ITEM - Institute of T...

EMBA - Executive MBA

Eprints ID
35484

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