Chancen und Gefahren des Community Marketing
ISBN
978-3-8349-0282-5
Type
book section
Date Issued
2007
Author(s)
Editor(s)
Abstract (De)
Teil des Kapitels: "Innovationen aus gesellschaftlichen Entwicklungen"
Language
German
HSG Classification
contribution to scientific community
Refereed
No
Book title
Innovation Driven Marketing
Publisher
Gabler
Publisher place
Wiesbaden
Start page
209
End page
215
Pages
7
Subject(s)
Eprints ID
37877