Business-to-Business-Marketing : Erfolg mit kleinen Geschäften : Smart Account Management im Business-to-Business-Marketing
Series
Dialogmarkting "revisited"
ISBN
978-3-905819-06-9
Type
book
Date Issued
2008
Author(s)
Language
German
Keywords
Smart Account Management
Kleinkundenmanagement
HSG Classification
not classified
Refereed
No
Publisher
Institut für Marketing und Handel
Publisher place
St. Gallen
Number
7
Start page
136
Subject(s)
Division(s)
Eprints ID
45497