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Samuel Heer
Title
Dr.
Last Name
Heer
First name
Samuel
Email
samuel.heer@unisg.ch
Phone
+41 71 224 25 46
Now showing
1 - 8 of 8
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PublicationDifferent native languages as proxy for cultural differences in travel behaviour: Insights from multilingual SwitzerlandPurpose - Differences in travel behaviour between tourists from different nations (implying different cultural backgrounds) have been investigated in several studies. However, most studies do not reveal the potential confounding effects associated with cross-nation studies, such as differences in the economic, legal/regulatory or subcultural contexts of their residents. This exploratory study tries to overcome this gap by investigating differences in travel behaviour between language groups within one country: Switzerland. By holding potential confounding effects constant, our results reveal differences in travel behaviour associated with language, including travel motivation, choice of destination, choice of type of accommodation, duration of trip and travel expenses. Design/methodology/approach - The study is based on data from one of the most comprehensive outbound travel behaviour survey: Travel Market Switzerland. Findings - By holding potential confounding effects constant, our results reveal differences in travel behaviour associated with language, including choice of destination, choice of type of accommodation, duration of trip and travel expenses. Originality/value - Differences in travel behaviour between tourists from different nations (implying different cultural backgrounds) have been investigated in several studies. However, most studies do not reveal the potential confounding effects associated with cross-nation studies, such as differences in the economic, legal/regulatory or subcultural contexts of their residents. This exploratory study tries to overcome this gap.Type: journal articleJournal: International Journal of Culture, Tourism and Hospitality ResearchVolume: 8Issue: 2
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PublicationAn Introduction to Management Studies – Based on the St.Gallen Management ModelFollowing the tradition of the St.Gallen management models, this texbook explores management as a function and as an activity. It covers the key concepts of management, decision theory, strategy, leadership, organization and governance. It focuses on the central fields of tension in management and includes various illustrative models.Type: bookVolume: 1st EditionIssue: 5656
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PublicationEinführung in die Managementlehre – basierend auf dem St.Galler Management-ModellType: bookVolume: 1. AuflageIssue: 5650
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PublicationIntegratives Management - Stand und Perspektiven für Management und Managementausbildung( 2021-07-27)Type: monograph
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PublicationSynchronous or Asynchronous Online TeachingPrevious discussions on synchronous or asynchronous teaching focused on technical and didactical aspects. But the decision on online teaching formats is also highly relevant to a school’s strategy. Thomas Bieger and Samuel Heer explore its impacts on long term value for students, resource planning, and in the end the positioning of the school in the academic value chainType: newspaper articleJournal: Synchronous or Asynchronous Online TeachingVolume: 15
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PublicationIndividualisiertes finanzielles Benchmarking für die Schweizer BergbahnenType: newspaper articleJournal: IMpactsIssue: 09
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PublicationMögliche Ansätze für Bergbahnen, kalte in warme Betten zu transormieren(IMP Institut für Systemisches Management und Public Governance, 2012-12-01)Type: newspaper articleJournal: IMPactsVolume: 2012Issue: 04