From products to product-service systems: IT-driven transformation of a medical equipment manufacturer

Item Type Law Paper (adjunction review)
Abstract Meditec is a German manufacturer of instruments for surgeries. The company is quality leader in this sector and supplies many German and international hospitals. However, the opportunities for differentiation against competitors decrease continuously. New competi- tors from emerging markets are challenging the market position of established companies in this industry. Meditec is therefore forced to change its strategy and business model in order to survive in this novel competitive environment. The management of Meditec has decided to traverse from a pure product manufacturer to a customer-centric solution provider. This transformation requires the development of new processes, competencies and capabilities - especially with respect to IT and IT services. This teaching case helps in understanding the role of IT in product-service systems (PSS) and PSS-based business models. Therefore the case illustrates why IT is necessary to establish a PSS-based business model and why a customer-centric view is important for this kind of business model.
Authors Fähling, Jens; Köbler, Felix; Leimeister, Jan Marco & Krcmar, Helmut
Research Team IWI6
Journal or Publication Title Journal of Information Technology Teaching Cases
Language English
Keywords technology-driven organizational change (technochange); IT project management; product-service systems (PSS); customer-centric business model; teaching case, CCC
Subjects information management
HSG Classification contribution to scientific community
Refereed Yes
Date May 2014
Publisher Palgrave Macmillan
Place of Publication Basingstoke
Volume 2014
Number 4
Page Range 20-26
Number of Pages 7
ISSN-Digital 2043-8869
Publisher DOI https://doi.org/10.1057/jittc.2013.9
Depositing User Michael Kunz
Date Deposited 19 May 2014 14:20
Last Modified 20 Jul 2022 17:20
URI: https://www.alexandria.unisg.ch/publications/231692

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Citation

Fähling, Jens; Köbler, Felix; Leimeister, Jan Marco & Krcmar, Helmut: From products to product-service systems: IT-driven transformation of a medical equipment manufacturer. In: Journal of Information Technology Teaching Cases (2014), 4, S. 20-26.

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https://www.alexandria.unisg.ch/id/eprint/231692
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