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Florian Gasser
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Florian Gasser
Title
Dr.
Last Name
Gasser
First name
Florian
Email
florian.gasser@unisg.ch
Phone
+41 71 224 28 43
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Gasser, Florian
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Publication
The Role of Social Media Influencers in Tourism Marketing Research: Derivation of a Processual-Model of Influencing, Influencer Characteristics, and Research Operationalisations
(
2022-02-19
)
Gasser, Florian
Type:
conference paper
URI:
https://www.alexandria.unisg.ch/handle/20.500.14171/108991