Michaela Csik
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Csik
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Michaela
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  • Publication
    The 4I-framework of business model innovation : A structured view on process phases and challenges
    (Inderscience Publishers, 2013-06-01)
    Frankenberger, Karolin
    ;
    Weiblen, Tobias
    ;
    Csik, Michaela
    ;
    Gassmann, Oliver
    Business model innovation has received rising attention as a means for firms to achieve superior performance. Yet, as we argue based on a review of related literature, the research field so far lacks a comprehensive framework that supports managers in their endeavour to innovative their firms' business models. Based on process models from innovation management literature and insights from 14 cases of past business model innovations, we develop the 4I-framework that structures the business model innovation process and highlights the specific challenges which managers face during the initiation, ideation, integration, and implementation of new business models. Through our study, we also provide a conceptual framework to organise existing literature in the business model innovation field and identify promising areas for future research.
    Type: journal article
    Journal: International Journal of Product Development
    Volume: 18
    Issue: 3/4
    DOI: 10.1504/IJPD.2013.055012
    URI: https://www.alexandria.unisg.ch/handle/20.500.14171/89212
    Scopus© Citations 257