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  4. Kundenintegration in Innovationsprozesse: Entwicklung von Designinnovationen bei Zimtstern
 
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Kundenintegration in Innovationsprozesse: Entwicklung von Designinnovationen bei Zimtstern

ISBN
978-3-8349-0740-0
Type
book section
Date Issued
2008
Author(s)
Kurzmann, Heike
Editor(s)
Belz, Christian  
Schögel, Marcus  
Arndt, Oliver
Walter, Verena
DOI
10.1007/978-3-8349-9859-0_33
Language
German
HSG Classification
not classified
Refereed
No
Book title
Interaktives Marketing
Publisher
Gabler
Publisher place
Wiesbaden
Start page
473
End page
486
Pages
14
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/79381
Subject(s)

business studies

Division(s)

IMC – Institute for M...

Eprints ID
47773

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