Trügerische Marktforschung

Journal
Marketing Review St. Gallen
ISSN
1865-6544
ISSN-Digital
1865-7516
Type
journal article
Date Issued
2016-11
Author(s)
Language
German
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Refereed
Yes
Publisher
Gabler/GWV-Fachverl.
Publisher place
München
Volume
33
Number
5
Start page
12
End page
18
URL
Subject(s)

business studies

Division(s)

IMC – Institute for M...

Eprints ID
249629
File(s)
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Thumbnail Image

open.access

Name

SMR_52016_Belz_Truegerische Marktforschung.pdf

Size

1.01 MB

Format

Adobe PDF

Checksum (MD5)

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