Measuring the decision to trust using metric conjoint analysis
ISBN
978-1-84844-767-7
Type
book section
Date Issued
2011
Author(s)
Priem, Richard L.
Editor(s)
Lyon, Fergus
Möllering, Guido
Saunders, Mark N.K.
Language
English
Keywords
trust
HSG Classification
contribution to scientific community
Refereed
No
Book title
Handbook of Research Methods on Trust
Publisher
Elgar
Publisher place
Cheltenham
Start page
212
End page
225
Pages
14
Subject(s)
Division(s)
Eprints ID
230815