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  4. How Big is That Voice? Vocal Features of Conversational AI Affects Physicality Perceptions and Product Congruency
 
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How Big is That Voice? Vocal Features of Conversational AI Affects Physicality Perceptions and Product Congruency

Type
conference paper
Date Issued
2021
Author(s)
Efthymiou, Fotios  
Hampton, William Heyward  
Hildebrand, Christian Alexander  
Language
English
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Event Title
European Marketing Academy Virtual Conference (EMAC)
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/110932
Subject(s)

behavioral science

Division(s)

IBT - Institute of Be...

Eprints ID
263422

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