Beziehungspflege in Twitter - Wie Unternehmen den Micro-Blogging-Service nutzen
Type
conference paper
Date Issued
2010-08-20
Author(s)
Etter, Michael
Language
German
Keywords
social media
csr
public relations
twitter
social network analysis
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Refereed
No
Event Title
10. Konferenz der Europäischen Kulturen in der Wirtschaftskommunikation (EUKO)
Event Location
Riga
Event Date
20.-22.08.2010
Subject(s)
Division(s)
Eprints ID
208584