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    Rationality Patterns in Export Promotion Organizations
    (2026-01-03) ; ;
    Klasen, Andreas
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    Casasola, Simona
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    Export promotion organizations (EPOs) play an essential role in supporting global trade. Amid escalating global trade tensions, rising tariffs, and increased multipolarity, specialized teams within EPOs assume decision-making functions guided by distinct rationalities. The aim of this research was to identify the different rationalities within EPOs and determine the factors contributing to their variations. Using a mixed method approach, we assessed the rationalities of these teams and show demonstrable differences. Key influencing factors are primarily rooted in the organizational context: institutional guidelines, perceived trends and challenges, and organizational goals. Our analysis reveals three different clusters reflecting differences between corporateoriented, government-oriented, and independent rationality. Understanding these distinct rationalities provides valuable insights for policymakers and practitioners seeking to enhance organizational effectiveness in navigating contemporary global trade challenges.
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    Dealing with Changing Obstacles in Trade Promotion
    (2025-12-08)
    Klasen, Andreas
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    ; ;
    Stanton, Noah
    The challenges faced by Export Promotion Organisations (EPOs) have changed drastically: New issues have emerged over the past year while existing priorities have shifted. This Policy Brief provides a whole-of-industry view of how the landscape for EPOs has evolved since 2024. Upcoming briefs based on our extensive research with EPO executives will address the effects of US tariffs and how EPOs respond to the new patterns in international trade on a strategic and operational level.
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