Effect of Vibrotactile Feedback on Mobile E-Commerce Grocery Shopping
Type
industry project
Start Date
April 2021
End Date
February 2019
Status
completed
Keywords
Coop
e-commerce
mobile
digital
vibration
shopping
Description
We collaborated with the Coop.ch digital team to conduct a country-wide field-study across their entire their entire mobile consumer base to examine the effect of vibrotactile feedback on mobile grocery shopping.
Leader contributor(s)
Partner(s)
Coop.ch
Funder
Range
HSG + Partners
Range (De)
HSG + Partner
Division(s)
Eprints ID
248009