Marketing Budgeting
Type
conference paper
Date Issued
2004-05-18
Author(s)
Fuchs, Dion
Language
English
HSG Classification
not classified
Refereed
Yes
Start page
210
Event Title
33rd European Marketing Academy (EMAC) Annual Conference
Event Location
Murcia (ES)
Event Date
18.-21.05.2004
Subject(s)
Division(s)
Eprints ID
42474