Structural dynamics of competition and its effects on long-term customer profitability
Type
conference paper
Date Issued
2008-06-12
Author(s)
Keller, Jens
Language
English
HSG Classification
contribution to scientific community
Refereed
Yes
Publisher
-
Event Title
28th INFORMS Marketing Science Conference 2007
Event Location
Singapore
Event Date
28.-30.06.2007
Subject(s)
Division(s)
Eprints ID
43286