Inspired to Create: Awe Enhances Openness to Learning and the Desire for Experiential Creation
Journal
Journal of Marketing Research
ISSN
0022-2437
Type
journal article
Date Issued
2018
Author(s)
Language
English
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Refereed
Yes
Publisher
American Marketing Association
Volume
55(5)
Start page
766
End page
781
Subject(s)
Division(s)
Eprints ID
256795