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Details

Erfolgsgarant USP?

Journal
Leader : das Ostschweizer Unternehmermagazin
ISSN
1660-2757
Type
newspaper article
Date Issued
2016-03-24
Author(s)
Thoma, Axel Michael  
Abstract (De)
Fatale Fehler in der Kommunikation. Und wie man sie vermeidet. In dieser Kolumne: Die Suche nach dem Unique Selling Point.
Language
English
Keywords
USP
Unique Selling Point
Unique Identifying Characteristics
HSG Classification
contribution to practical use / society
Publisher
MetroComm AG
Publisher place
St.Gallen
Number
3
Start page
49
Pages
1
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/104526
Subject(s)

social sciences

business studies

Division(s)

IIDM - Institute for ...

Eprints ID
248040
File(s)
Thumbnail Image

open.access

Name

Erfolgsgarant USP.pdf

Size

259.01 KB

Format

Adobe PDF

Checksum (MD5)

e1ac2fb8a2ecf061d0011622f68c42a5

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