English
Deutsch
Log In
Email address
Password
Log-in (only for Administrators)
or
Login with HSG credentials
Research Outputs
Projects
People
Statistics
English
Deutsch
Log In
Email address
Password
Log-in (only for Administrators)
or
Login with HSG credentials
Home
HSG CRIS
HSG Publications
Social Product Customization: Peer Input, Conformity, and Consumers’ Evaluation of Customized Products
Export
Statistics
Options
Social Product Customization: Peer Input, Conformity, and Consumers’ Evaluation of Customized Products
Type
conference paper
Date Issued
2016
Author(s)
Schlager, Tobias
Hildebrand, Christian
Franke, N.
Häubl, Gerald
Herrmann, Andreas
Language
English
HSG Classification
contribution to scientific community
HSG Profile Area
SoM - Business Innovation
Event Title
Society for Consumer Psychology (SCP)
Event Location
St. Pete Beach (FL), USA.
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/105451
Subject(s)
business studies
Division(s)
ICI - Institute for C...
IBT - Institute of Be...
Eprints ID
256829