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Economical information and communication design for multi-national projects

Journal
International Journal of Managing Projects in Business
ISSN
1753-8378
ISSN-Digital
1753-8386
Type
journal article
Date Issued
2015-05-31
Author(s)
Fox, Stephen
;
Grösser, Stefan N.  
Abstract
Purpose - The purpose of this paper is to inform information and communication design (ICD) for multi-national projects through the presentation of an example that does not rely on expensive expertise in graphic design.
Design/Methodology/Approach - Action research involving participants from five different sectors.
Findings - Successful ICD is not necessarily dependent upon costly graphic design of elaborate explanatory methods such as storyboards.
Research implications/Limitations - The action research involved participants from only five different sectors.
Practical implications - Economical ICD can facilitate development of understanding among multi-sector multi-national project participants.
Originality/Value - The originality of this research note is that it addresses recent developments in ICD. The value of this research note is that an example is provided of application in a multi-sector multi-national project.
Language
English
Keywords
Communication
Information
Design
HSG Classification
contribution to practical use / society
Refereed
Yes
Publisher
Emerald
Publisher place
Bingley
Volume
8
Number
3
Start page
574
End page
585
Pages
12
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/106389
Subject(s)

business studies

Division(s)

IFB - Institute of Ma...

Eprints ID
241323
Support
HSG researchers can find instructions here for adding or importing publications (DOI, ORCID). Please send questions to alexandria@unisg.ch

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