B2B Value Co-Creation Strategies
Type
presentation
Date Issued
2015-04-23
Author(s)
Language
English
Keywords
B2B
Value Creation
Global Account Management
HSG Classification
contribution to practical use / society
Refereed
No
Event Title
CGAM Roundtable
Event Location
University of St.Gallen
Subject(s)
Division(s)
Eprints ID
240767