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A process-oriented framework for the contextual influencing of purchase decision making by SMI
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A process-oriented framework for the contextual influencing of purchase decision making by SMI
Type
conference contribution
Date Issued
2020-01-17
Author(s)
Gasser, Florian
Abstract (De)
Research project presentation at the Swiss Tourism and Hospitality Research Meeting 2020 (STHRM) @ Sierre
Language
English
HSG Classification
contribution to scientific community
Event Title
Swiss Tourism and Hospitality Research Meeting (STHRM)
Event Location
Sierre / Siders
Event Date
17. Jan 2020
URL
https://www.alexandria.unisg.ch/handle/20.500.14171/112465
Subject(s)
economics
information managemen...
social sciences
business studies
Division(s)
IMP - Institute for S...
Eprints ID
261649